Shelf Awareness

Shelf Awareness
Shelf Awareness
Company typePrivate
Industrypublishing industry
Founded2005 (2005)
Founders
  • Jenn Risko
  • John Mutter
Headquarters,
United States
Number of employees
16 (2025)
Websitewww.shelf-awareness.com
Shelf Awareness Pro
EditorJohn Mutter (editor-in-chief)
CategoriesBook reviews, trade publications
FrequencyDaily
PublisherMatt Baldacci
First issueJune 29, 2005 (2005-06-29)
Websiteshelf-awareness.com/booktrade.html
Shelf Awareness
EditorJohn Mutter (editor-in-chief)
CategoriesBook reviews, trade publications
FrequencyWeekly
PublisherMatt Baldacci
First issueJune 17, 2011 (2011-06-17)
Websiteshelf-awareness.com/sar-issue.html

Shelf Awareness is an American publishing company that produces two e-zines focused on bookselling, books, and book reviews: Shelf Awareness is aimed at general consumers, while Shelf Awareness Pro caters for industry professionals.