Roots Canada
| Company type | Public |
|---|---|
| TSX: ROOT | |
| Industry | Retail |
| Founded | Toronto, Ontario, Canada |
| Founders | Michael Budman and Don Green |
| Headquarters | , Canada |
Number of locations | 114 Canadian stores, 7 American stores and 150 + partner-operated locations in Asia |
Areas served | Canada, United States, Asia |
Key people | Meghan Roach (CEO) |
| Products | Apparel, leather goods, active athletic wear, yoga wear, accessories, home furnishings |
| Revenue | C$ 329.865 million (2019) |
| -C$56.918 million (2019) | |
| -C$62.029 million (2019) | |
| Total assets | C$ 440. 774 million (2019) |
| Total equity | C$ 150.506 million (2019) |
| Owner | Searchlight Capital Partners (majority stake) Budman & Green (minority stake) |
Number of employees | 2,000 in Canada |
| Website | roots |
Roots Corporation is a publicly traded Canadian brand that sells apparel, leather bags, small leather goods, footwear, athletic wear, and home furnishings. The company was founded in 1973 in Toronto, Ontario, by Michael Budman and Don Green. In 2015, Roots was sold to Searchlight Capital Partners LP, an American investment firm.
The company's design centre and leather factory are in Toronto, Ontario. Roots reportedly has approximately 2,000 employees in Canada. Roots factories exist globally, however, details of these factories are not disclosed by the parent company.
Roots started using the beaver logo in 1985 with the launch of their athletic brand. The logo was designed in the 1970s by graphic artists Heather Cooper and Robert Burns. The logo features a beaver, the national animal of Canada, on top of tree branches. The typography of the company name below is set in the Cooper font created by Oswald Cooper in 1919.