Research & Branding Group
| Formation | 2005 |
|---|---|
| Type | An independent research and brand-consulting company specializing in all types of marketing and sociological researches. |
| Headquarters | Kyiv, Ukraine |
| Website | rb |
Research & Branding Group (Ukrainian: Дослідницька та бренд-консалтингова компанія) is a Ukrainian non-governmental marketing and sociological research company.
Research and Branding undertake a number of significant sociological public opinion polls on public policy, public opinion and politics in Ukraine. Its reports are widely published within and outside of Ukraine and form the basis of development of political strategy and public policy.
The Research & Branding Group has three main areas of focus
- R&B RESEARCH – organizing and conducting marketing and sociological researches
- R&B BRANDING – creation of brands, brand elements, positioning and promotion strategy
- R&B ELECTION – diagnostics of socio-political situation in regions, developments of election campaign strategies, analysis of risks of political investments