Pep&Co
| Company type | Retail |
|---|---|
| Industry | Fashion |
| Founded | 2015; 10 years ago |
| Defunct | 2023 (still used on fascia of some stores) |
| Fate | Absorbed into Poundland and Pepco |
| Headquarters | , UK |
Number of locations | 82 (March 2017) |
Area served | UK |
Key people | Adrian Mountford, Managing Director |
| Products | Clothing |
| Revenue | £29.1m (2016) |
| £-14.7m (2016) | |
| Owner | Pep&Co Group |
Number of employees | 492 (2016) |
| Parent | Steinhoff International |
| Website | www |
Pep&Co was a British discount fashion retail chain, owned by the South African company Pepkor (a wholly owned subsidiary of Steinhoff International) and based in Watford, England.
Pep&Co opened their first store in the Newlands Shopping Centre in Kettering, Northamptonshire in July 2015. The retailer opened their first 50 stores in 50 days, an average of a store a day, with aspirations to expand up to 900 outlets.
Pep&Co opened their first "store-in-a-store" in March 2017, when they utilised space in an existing Glasgow Poundland store without affecting the range offered by the parent store. The chain announced in November 2017 that it planned to expand into the Republic of Ireland by opening a "significant number" within Dealz's stores.
In February 2020, Poundland has begun piloting a broader variety of children's clothes across 50 of its shop-in-shops at Pep&Co.
As of 2024, the Pep&Co brand is no longer used, although still appears on some store fronts, it was phased out in store by December 2023. The Poundland and Pepco brands are now used for clothing.