Paddle Pop

Paddle Pop is a brand of ice confection products originally created by Streets, which is now owned by the English-Dutch company Unilever. It is sold in Australia, New Zealand, and a few other countries. It is held for eating by a wooden stick which protrudes at the base. The brand has a mascot known as the Paddle Pop Lion, or Max, who appears on the product wrapper.

Paddle Pops have been very popular since their launch by Streets in 1953, and the name has become one of the best known brands in Australia. It is Streets Icecream's biggest volume item with A$70 million annual turnover.