Electoral Calculus

Electoral Calculus Ltd.
Company typePrivate limited company
IndustryMarket research
Opinion polling
Political Consulting
Founded2016
FoundersMartin Baxter
HeadquartersLondon, England, UK
Area served
United Kingdom
Websiteelectoralcalculus.co.uk

Electoral Calculus is a political consultancy and pollster, known for its political forecasting website that attempts to predict future United Kingdom general election results. It uses MRP (Multi-level Regression and Post-stratification) to combine national factors and local demographics.

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