Lipovitan
A standard 150ml bottle of Lipovitan | |
| Type | Energy drink |
|---|---|
| Manufacturer | Taisho Pharmaceutical Co. |
| Country of origin | Japan |
| Introduced | 1962 |
| Color | Bright yellow |
| Ingredients | Taurine |
| Related products | Krating Daeng |
| Website | Company website 大正製薬製品情報:リポビタンD at the Wayback Machine (archived 2007-09-30) |
Lipovitan (リポビタン, Ripobitan), marketed in some English-speaking countries under the name Libogen and Livita, is an energy drink manufactured by Taisho Pharmaceutical Co. and its licensee Osotspa. Widely available in Asia, it retails in brown-colored translucent 100 ml bottles and has a distinctive bright yellow color. Lipovitan is marketed to alleviate physical and mental fatigue.