Lasse Diding

Lasse Diding
Born
Lars Gunnar Diding

(1953-04-24) 24 April 1953
Varberg
NationalitySwedish
OccupationHotel entrepreneur
SpouseElisabeth Hallin
ChildrenAlbin, formerly known as Brfxxccxxmnpcccclllmmnprxvclmnckssqlbb11116
Awards"Entrepreneur of the year" in Varberg 2007

Lasse Gunnar Diding, originally Lars Gunnar Diding (born 24 April 1953 in Varberg), is a Swedish hotelier, entrepreneur, writer and celebrity. He operated Hotell Gästis (1987–2018) and Hotell Havanna (2013–2018) in Varberg. In 2007, Diding was named Entrepreneur of the Year in Varberg. He is well-known in Sweden due to his frequent use of Vladimir Lenin in naming things: in addition to opening the Lenin Spa at Hotell Gästis and being the founder of the Lenin Award, Diding has proposed to name a football stadium and a public park in Varberg after Lenin. In 2017, he was a part of the documentary Revolution: 100 years young by the Russian television network RT. 1 January 2023, Lasse Diding opened Leninland in Varberg. The establishment welcomes writers in residence and claims to be a “cultural free zone for free-thinking writers and journalists on the left”.