KVLY (FM)

KVLY
Broadcast areaRio Grande Valley; Matamoros and Reynosa, Tamaulipas
Frequency107.9 MHz
Branding107.9 RGV FM
Programming
FormatAdult contemporary
Ownership
Owner
History
First air date
September 12, 1974 (1974-09-12)
Former call signs
KESI (1974–1979)
Call sign meaning
Rio Grande Valley
Technical information
Licensing authority
FCC
Facility ID67188
ClassC1
ERP100,000 watts
HAAT257 meters (843 ft)
Transmitter coordinates
26°5′19.3″N 98°3′45″W / 26.088694°N 98.06250°W / 26.088694; -98.06250
Links
Public license information
WebcastListen live
Websitewww.1079rgvfm.com

KVLY (107.9 MHz) is a commercial FM radio station licensed to Edinburg, Texas, and serving the Rio Grande Valley. The station is currently owned by Entravision Communications and broadcasts an adult contemporary radio format, switching to Christmas music for part of December. It shares studios and offices on North Jackson Road in McAllen with its sister stations: KFRQ, KKPS and KNVO-FM.

KVLY has an effective radiated power (ERP) of 100,000 watts, the maximum for most FM stations in the U.S. The transmitter is on East Levee Road South, 6 miles south of Donna, Texas.