Hoshino Resorts
| Company type | Kabushiki Kaisha |
|---|---|
| Industry | Hospitality, tourism |
| Founded | 1914 |
| Founder | Kuniji Hoshino |
| Headquarters | Hoshino, Karuizawa, Nagano, Japan |
Number of locations | 53 |
Area served | Asia |
Key people | Yoshiharu Hoshino |
| Revenue | US$160 million / JPY¥16.2 billion (2011) |
Number of employees | 1,600 (2012) |
| Website | global |
Hoshino Resort Co., Ltd. (株式会社 星野リゾート, Kabushiki Kaisha Hoshino Risōto) is a Japan-based international operator of ryokan (Japanese inns) and hotels originally established in Karuizawa, Nagano. Founded by Kuniji Hoshino in Karuizawa, Nagano Prefecture, it opened its first hot spring resort in 1914.
Rebranded by Yoshiharu Hoshino in 1995 as Hoshino Resorts, it has expanded across Japan and Asia with a focus on the local charms of each destination and a high level of omotenashi, Japanese-style hospitality. The rebranding supposedly aimed to explore an alternate, modernized Japan, countering the country's gradual Westernization.
Hoshino Resorts has also developed its bridal business through Karuizawa Hotel Bleston Court (formerly Hotel New Hoshino) with the nearby Karuizawa Kogen Church. Noriyuki Hamada, former Executive Chef of Bleston Court Yukawatan restaurant in Karuizawa (currently Head Chef of Ryusen, HOSHINOYA Tokyo restaurant) became the first ever Japanese chef to be recognised at the Bocuse d'Or in January 2013, winning third prize, while former HOSHINOYA Kyoto chef Ichiro Kubota (currently owner and chef of KITCHEN 16) earned a Michelin Star in October 2012.