Ericsson R380

The Ericsson R380 is a GSM cellular phone developed by Ericsson Mobile Communications, combining the functions of a mobile phone and a personal digital assistant (PDA). It was introduced at CEBIT on 19 February 1999 and began shipping around September 2000, being the first mobile device to be marketed as a 'Smartphone'.

It was a groundbreaking product of its time as it was as small as a normal mobile phone and relatively light (160g) despite containing advanced features normally only found on PDAs. The R380 has a keypad flip that opens to reveal a touch-sensitive display. It runs on the EPOC operating system and a notable feature was the inclusion of WAP for mobile Internet services. In December 1999, before it was released, the magazine Popular Science appointed Ericsson R380 to one of the most important advances in science and technology.

The device was delivered in three variants: the most common being the R380s (dual 900/1800 GSM bands) which was the originally introduced model, and the less common R380 World (dual 900/1900 GSM bands) which was intended for the American market but kept the GSM 900 band for worldwide roaming, and was announced on November 14, 2000. The final variant with minor software and cosmetic upgrades as well as improved battery life was designated the R380e: it was announced on September 21, 2001.

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