David J. Schwartz (motivational writer)
David J. Schwartz | |
|---|---|
| Born | David Joseph Schwartz, Jr. March 23, 1927 US |
| Died | December 6, 1987 (aged 60) |
| Education | BS, MA, PhD |
| Alma mater | Ohio State University (MA, PhD) Nebraska University (BS) |
| Occupation(s) | professor, life strategist, and writer |
| Employer | Georgia State University |
| Known for | The Magic of Thinking Big |
David Joseph Schwartz, Jr. (March 23, 1927 – December 6, 1987) was an American motivational writer and coach, best known for authoring The Magic of Thinking Big in 1959. He was a professor of marketing, chairman of the department, and Chair of Consumer Finance at Georgia State University.