Audience Measurement and Analytics Ltd. (aMap)

Audience Measurement & Analytics Limited (aMap) is an overnight TV audience measurement system that used to provide data on television in India such as demographics, ownership, and viewership. It also runs the AmapDigital, an overnight DTH (Direct-to-home) TV audience measurement panel. The data is now being provided by Broadcast Audience Research Council (BARC) India.

This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.