AppLovin

AppLovin Corporation
Company typePublic
IndustryMobile technology
Founded2012 (2012)
Founders
HeadquartersStanford Research Park, ,
U.S.
Area served
Worldwide
Key people
Adam Foroughi (CEO)
Revenue US$4.71 billion (2024)
US$1.87 billion (2024)
US$1.58 billion (2024)
Total assets US$5.87 billion (2024)
Total equity US$1.09 billion (2024)
Number of employees
1,563 (2024)
SubsidiariesMoPub
Websiteapplovin.com
Footnotes / references

AppLovin Corporation is an American mobile technology company headquartered in Palo Alto, California. Founded in 2012, the company helps developers market, monetize, analyze and publish their apps through its mobile advertising, marketing, and analytics platforms MAX, AppDiscovery, and SparkLabs. AppLovin operates Lion Studios, which works with game developers to promote and publish their mobile games. AppLovin also has large investments in various mobile game publishers. In 2020, 49% of AppLovin's revenue came from businesses using its software and 51% from consumers making in-app purchases.